Augmented reality for hot tubs
WebAR success story: Aida
True-to-scale rendering of hot tubs on your patio in AR
What could a whirlpool look like in the garden or on the terrace?
The decision-making process when buying large, expensive products is usually long and involves a lot of comparisons. Many companies face this challenge, especially when it comes to online sales. If you cannot touch or experience a €8.000,00 product beforehand, the inhibition threshold to order such a product is high.
For Aida we use augmented reality for whirlpools to solve these problems. With our WebAR software, 3D models are displayed directly on the website, which presents the whirlpools in an innovative way. The display in your own home also creates a "want-to-have" feeling even before you buy it.
In addition, we used our product configurator. Customers can try out different interior tubs and lighting to see which variant suits the house best.
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The perfect sales support for the whirlpool industry
Appearance and size are extremely important in products like hot tubs. However, you can't imagine much of it based on boring 2D images. The possibility of placing whirlpools at home before buying is not only an enormous decision-making aid, but also (still) sets companies apart from the competition. This tool can also be used in direct sales.
According to Aida, this not only helps in sales, but also with customer loyalty. Customers can proudly take their hot tub with them wherever they go and present it to friends. In order to also advertise the innovation, Aida has, for example a video released. AR hot tubs are just one example, also for Furniture or pool tables the solution can be used perfectly.