{"id":211752,"date":"2022-05-20T14:20:09","date_gmt":"2022-05-20T14:20:09","guid":{"rendered":"https:\/\/demosite.mazing-ar.com\/e-commerce-in-the-metaverse\/"},"modified":"2024-01-30T15:55:25","modified_gmt":"2024-01-30T15:55:25","slug":"e-commerce-in-the-metaverse","status":"publish","type":"post","link":"https:\/\/mazingxr.com\/en\/e-commerce-in-the-metaverse\/","title":{"rendered":"E-commerce in the metaverse"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]\n

The future of online retail in the metaverse<\/h2>\n

At the moment, the majority of Internet users perceive the metaverse as a virtual space in which they can communicate, interact and exchange ideas with other users. Most people are also familiar with terms such as NFTs and virtual marketplaces, but the potential that trading in the metaverse will harbour goes far beyond this. Since the invention of the internet, the e-commerce sector has evolved to provide customers with a fast and convenient online shopping experience. Getting the product delivered the next day or even the same day with just one click is one way to make shopping online easier. But what if you can try out and use a product at the same time as clicking on it? We are not even that far away from it, because the Metaverse will make it possible.<\/p>\n

\"AR<\/a><\/h3>\n

<\/h3>\n

 <\/p>\n

How the metaverse will change the online shopping experience<\/h3>\n

The metaverse as a new communication channel has great potential to catapult e-commerce trade one step further towards efficiency. In the near future, we may already be moving away from the classic pattern of clicking and buying towards “experiencing and buying”. The use of AR and VR technologies in the metaverse will allow us to virtually try out a product before actually making a purchase decision.<\/p>\n

The British IT research company Gartner<\/a> predicts that by 2026, at least a quarter of all internet users will be using the metaverse for work, education, shopping, entertainment or social media.<\/p>\n

The reason why the Metaverse will be a milestone for online retail is the combination of classic e-commerce and stationary retail. The speed and convenience of online shops coupled with the personalised experience of a real visit to the shop will manifest itself through so-called “metaverse commerce”.<\/p>\n

 <\/p>\n

The first concepts of a meta trade<\/h3>\n

Some YouTube users will be familiar with the video that the American retailer Walmart<\/a> published in 2017. It shows the prototype of a virtual supermarket visit. Shopping in the Metaverse is thus moving away from the concept of a static product website and moving closer to the idea of real experiences in the form of 3D modelled showrooms that can be walked through in the Metaverse as in real life. Metaverse Commerce is therefore intended to bridge the gap between immersive physical retail and the convenience of online shopping. Users in the Metaverse will therefore be able to walk through a virtual shop as they would in reality, and all from the comfort of their own home.<\/p>\n\n\n\n
\n
\n \n